Manual processes
Repetitive work run on spreadsheets, emails and hand-offs: we move it into custom software that follows the way you work.
Software · Digital Marketing · Artificial Intelligence
RACI Innovation develops custom software, web, desktop and mobile applications and digital solutions for businesses. We combine technology design, data, marketing strategy and artificial intelligence to simplify processes, improve everyday tools and shape new digital services.
- Custom development
- Systems integration
- Data analysis
- AI solutions
What we solve
We are a B2B partner that connects the digital product, the company’s processes, data and marketing, and applied AI: from analysis to delivery, with one team that speaks both technology and business.
Disconnected systems
ERP, CRM, e-commerce and apps that do not talk to each other: we connect them through APIs so data is entered only once.
Scattered data
Numbers spread across different tools: we bring them together in dashboards with readable KPIs, so decisions rest on data.
Underperforming channels
A website and campaigns that bring traffic but few enquiries: we work on strategy, conversion tracking and optimisation.
About us
RACI Innovation is an Italian company that designs and develops custom software, web, desktop and mobile applications, and supports businesses with digital marketing, analytics and artificial intelligence integrations.
We work remotely from Italy. The team brings together developers, designers and marketing specialists with more than ten years of professional experience: from analysis to delivery you deal with people who can connect technology and business goals.
- 10+
- Years of professional experience in the team
How we work
Assessment
We start from the problem: processes, users, the systems already in place and measurable goals.
Requirements and roadmap
Together we define what to build, in which order and with which priorities, timing and budget.
UX and architecture
We design interfaces and technical structure, integrations included, before writing code.
Iterative delivery
Incremental releases you can verify: you watch the product grow and can correct the course.
Testing, launch and evolution
Testing and go-live, then maintenance and new features guided by how the product is actually used.
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Web development
Web apps, B2B portals, dashboards and reserved areas, with APIs and integrations with CRM and ERP systems.
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Desktop software
Windows applications in .NET/C# for offices and operators, connected to databases and services, and modernisation of existing software.
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Mobile apps
iOS and Android apps built with Flutter: from UX/UI design to the backend, from testing to store publishing.
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AI integration
Knowledge-base assistants, chatbots, document recognition and workflow automation, integrated through APIs with the systems you already use.
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Digital marketing
Strategy, campaigns, SEO and social media, with conversion tracking to know what really works.
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Analytics & dashboards
Data-source integration, KPIs and reports for sales, operations and marketing.
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Why choose us
- 001
One partner, integrated skills
Software development, data, marketing and AI in the same team: fewer hand-offs between suppliers and a single view of the project.
- 002
It fits what you already have
We build around your existing systems (ERP, CRM, marketing tools) instead of asking you to replace them.
- 003
Campaigns and product measured together
Those who bring traffic and those who build the product share the same metrics, from the click to the enquiry to real usage. No guaranteed results: stated goals and numbers you can check.
Selected projects
Applied AI
We do not sell a proprietary model: we integrate AI models available through APIs into the software and processes you already use, where they bring a measurable advantage.
Discover AI integrationConcrete use cases
Assistants that answer from the company knowledge base, chatbots for customers and operators, document reading, classification and routing of requests.
Stated limits
A language model can be wrong. That is why we define where a person must review the output, how answer quality is measured and what each use costs.
Data and confidentiality
Before connecting company documents and data we assess with you who can access what, which information leaves your systems and under which provider guarantees.
FAQ
What does RACI Innovation do?
We develop custom software (web, desktop and mobile applications) and support businesses with digital marketing, analytics and artificial intelligence integrations.
Do you only work with companies?
Yes, we work with companies and startups: from the initial assessment to delivery and to the evolution of the product.
Can you integrate new software with the ERP or CRM we already use?
Yes, when the existing system exposes APIs or other ways of exchanging data. We check this during the assessment and design the integration accordingly.
How much does a project cost?
It depends on features, integrations, platforms and the level of finish required. After a first conversation we prepare an estimate based on your requirements, not a standard price list.
How do we get started?
With a free 30-minute call: you tell us about the problem, we tell you whether and how we can help and what the next steps are.
Tell us about your project
Let’s talkWrite to us describing what you need: we will reply to arrange a first free 30-minute call.
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